Plearn is a startup developed by Maikelele, an ex-professional CS:GO player who has played in large household names such as FaZe & GODSENT. Plearn is a prize platform which would look at new ways to directly connect players to brands in a transparaent way which is mutually beneficial for both. The project acknlowedges that Gamers are extremely savy, understand the nuances of advertising and marketing. This alone can make it a difficult market to advertise to, if done incorrectly.